Logos

Logos are appeals to logic. They are usually based in fact and reason. It is important for an argument to provide these two things so that the audience will believe what someone is saying. Often these types od arguments provide an audience with evidence. This evidence can be in the form of a chart, statistical data, cause and effect reasoning, or even performing a task in front of an audience. Aristotle said that there are two categories of logos or arguments based on facts and reason. The first is hard evidence. This is the statistics or testimonials. The second are those that are based more on reason and common sense: things that follow logically from a hypothesis.
Some of the logos that can be used when discussing the film incentive in North Carolina are the laws that have been created for it. A new law recently was put into action (on the first of the New Year) that increased the incentive from 15 percent to 25 percent. I should be able to find the actual law in the library because they have the state legislation on record there. Of course I would also need to take a look at the old law and see how they differ and what improvements were made.
In support of the incentive, I could provide data that shows the predicted increase in jobs and stimulation of the state’s economy. I am sure that there is data on how much revenue films can bring into a state and how successful other states are when they increase their incentives. I have also seen polls that have been conducted by local North Carolina news papers on how people feel about the issue. I could also interview some people from this area, seeing as there is a large film influence in Wilmington.
The other side of the argument could use contradicting facts. They could reason that with the economy the way it is no one is going to want to spend money on making movies. They could also argue that even with a higher incentive, production companies still want to film in larger urban areas such as New York City and Los Angeles, California.